Portfolio Introduction
MY VISION
is to leverage the power of digital platforms and innovative marketing strategies to create seamless and engaging shopping experiences for customers.
MY MISSION
is to empower businesses to thrive in the digital realm by providing cutting-edge marketing solutions tailored to their unique needs.
“About Me: Digital Solutions Specialist | E-commerce | Web Systems | Design“
With over 9 years of hands-on experience in e-commerce, digital transformation, and design, I specialize in building tailored digital platforms that blend functionality, automation, and user-centric design. I bring deep expertise in web-design & development, building and maintaining scalable e-commerce solutions.
I’ve led end-to-end projects – from developing logistics platforms and procurement portals to automating workflows with web-based reporting tools and barcode systems. My skill set spans custom web development (HTML, CSS, MySQL, PHP understanding), database optimization, and advanced Excel reporting, including VBA understanding.
Creatively, I’m proficient in Adobe Illustrator and Photoshop, producing engaging visuals for web, email campaigns, and marketing collateral. I’ve successfully driven email marketing using platforms like Mailchimp and TouchBase Pro, delivering responsive campaigns and transactional communications that drive engagement.
With certifications in Google Digital Marketing, Google Analytics, and Google Ads Search, I make data-informed decisions that align with measurable business objectives. My tertiary background in Accounting strengthens my ability to manage online pricing structures, ensure accurate markup percentage controls, and handle cost-to-profit analysis across e-commerce platforms. I am experienced in reconciling online payments, tracking financial transactions through integrated systems, and producing detailed profitability reports. This financial acumen ensures that the digital solutions I build not only function effectively – but also support sustainable, revenue-driven growth.
I build systems that simplify complexity – and designs that make digital experiences seamless.
